Welcome to your new favorite corner of the comms world.
Community, coaching, and career rocket fuel.
Off the Record is for comms pros who want more - real feedback, real talk, and the inside edge to getting promoted, paid, and powerful. Led by a VP-turned-coach with zero tolerance for corporate BS - and 100% hype for your big moves. It’s your insider pass to the career growth no one teaches you… but I will.
Download the FREE Comms Buy-In Builder
More Buy-In. Less Back and Forth.Â
Get your free toolkit for comms pros who want their ideas greenlit - not ghosted.Â
Learn how to...
Stop Winging It & Start Leading Like a Pro
Off the Record is your all-access pass to real-time feedback, swipeable tools, and smart career strategy delivered inside a private, no-BS membership built just for comms pros. Whether you’re managing a crisis, pitching a bold idea, or navigating what’s next, this is your space to get unfiltered advice, learn from experts, and grow alongside others who actually get it.
You’ll get live masterclasses, plug-and-play templates, on-demand content, and an always-on support network, plus tools to sharpen your leadership skills and a job board to help you take the next big step. It’s everything you wish you had in your corner. Now it is.
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YOU'VE GOT THE DRIVE. BUT NOT THE MAP.Â
You've put in the reps. You're good at your job. So why does it feel like you're still making it up as you go?Â
THE GAME HAS CHANGED
You're not imagining it. The job is harder as we're expected to navigate...
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The collapse of the traditional media landscape
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Declining trust in institutions
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A new algorithm every other week
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Execs saying "do more with less"
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Employee expectations and activism minefields
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AND YOU'RE STILL EXPECTED TO SOUND CALM, CONFIDENT & STRATEGIC.
Let's stop pretending we're fine. Let's start navigating this together.
Built for Us, by One of Us
Off the Record wasn't born because I had it all figured out. It was created it because I didn’t. Like so many of you, I learned by doing the work, burning out, and bouncing back.Â
Hi, I’m Gab Ferree, and I went from IC to VP in just six years, leading teams and navigating crises at companies like Slack and Bumble. I built Off the Record to share the tools, tips, and hard-won lessons that helped me grow fast, lead with confidence, and stay sane along the way. It’s the community I wish I had while “growing up” in comms.
You’re the one holding it all together. You don’t have to figure it out alone.
About Me
What's Inside Off the Record
Live Sessions
Monthly deep dives and expert talks so you can level up with real, tactical insight.
Office HoursÂ
Gut-check your strategy, message, or next move with someone who’s actually been in your seat.
Templates & Tools
From talking points to crisis statements to strategy decks. On demand and updated weekly.
Real Community
Where smart, ambitious comms pros swap support, wins, and the “is it just me?” kind of questions.
Audrey Carson
"Over the years, Gab has always helped me see the bigger picture and get clarity in my comms career."
Kathryn Dossey
"Gab is truly a player coach who is willing to dive in to help you grow."
Suzanne Joyella
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The Team Design Tool I Wish I Had
Build a Comms Org That Actually Works
This is your (free!) cheat sheet to building a badass comms team, whether you're starting from scratch or scaling into something bigger. It’s not about adding bodies. It’s about getting the right roles covered at the right time.
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